Aysha Al Shamsi

Recent Graduate – Bachelor in Strategic Communication

Al Ain, United Arab Emirates

Profile summary

Strategic Communication graduate with hands-on experience in public relations, media coordination, and campaign planning. Skilled in event organization, content development, and digital tools including AI (ChatGPT). Adept at supporting communication objectives, managing stakeholder engagement, and working collaboratively in dynamic teams.

Key skills

Skills
Strategic & Interpersonal CommunicationPublic Relations & Media CoordinationEvent Planning & Campaign ManagementInternal Communication SupportOrganization & Time ManagementKnowledge of Ethical Standards in MediaDigital Tools: Artificial Intelligence (AI), ChatGPT

Professional experience

PR Assistant InternJan 2025 - Feb 2025
Al Ain City Municipality | Al Ain, UAE

PR Assistant Intern at Al Ain City Municipality, Al Ain, UAE Supported the Public Relations department in Al Ain City Municipality, contributing to enhanced public engagement and brand visibility. Assisted in the creation and distribution of press releases, resulting in a 15% increase in media coverage of municipality initiatives. Managed social media content calendar and monitored online engagement, leading to a 10% growth in follower base across platforms. Provided administrative support for events and campaigns, contributing to their successful execution and positive public reception.

  • Contributed to organizing communication materials and outreach activities.
  • Supported internal communication planning and PR documentation.
  • Assisted with social media group lists and campaign planning.
  • Learned and applied PR strategies and professional administrative tasks.

Education

Bachelor's Degree, Mass CommunicationDec 2024 - Jul 2025
Abu Dhabi University

Certifications

Diploma in Artificial Intelligence (AI) and ChatGPTIvan Illich Institute